Business Development Manager

Description

Business Development Manager

Syneos Health® is a leading fully integrated biopharmaceutical solutions organization built to accelerate customer success. We translate unique clinical, medical affairs and commercial insights into outcomes to address modern market realities.

Every day we perform better because of how we work together, as one team, each the best at what we do. We bring a wide range of talented experts together across a wide range of business-critical services that support our business. Every role within Corporate is vital to furthering our vision of Shortening the Distance from Lab to Life®.

Discover what our 29,000 employees, across 110 countries already know.

WORK HERE MATTERS EVERYWHERE

Why Syneos Health

• We are passionate about developing our people, through career development and progression; supportive and engaged line management; technical and therapeutic area training; peer recognition and total rewards program.
• We are committed to our Total Self culture – where you can authentically be yourself. Our Total Self culture is what unites us globally, and we are dedicated to taking care of our people.
• We are continuously building the company we all want to work for and our customers want to work with. Why? Because when we bring together diversity of thoughts, backgrounds, cultures, and perspectives – we’re able to create a place where everyone feels like they belong.

Job Responsibilities

Job Summary

The Business Development Manager (BDM) plays a critical role in proactively identifying and qualifying new business opportunities within a regionally organized customer segment. This role is responsible for managing early engagement with customers end-to-end, from initial identification through sales execution.

Leveraging AI-driven tools and digital platforms, the Business Development Manager drives scalable outreach strategies and continuously refines targeting approaches based on data insights. They will develop and execute sales strategies aligned with therapeutic priorities, client needs, and business objectives. They will build strong client relationships and support regional Business Development leaders on opportunities, contributing directly to revenue growth and strategic partnership development.

• Manages a diverse portfolio of early-stage, later-phase, and mid-market companies within the assigned regional customer segment, guiding opportunities from lead generation through qualification while strategically triaging based on deal size.

• Leverages AI-driven platforms, digital tools, and automation to scale outreach, optimize targeting, and streamline lead qualification processes.

• Identifies and qualifies prospective clients and partners for clinical research services.

• Generates, assesses, and prioritizes sales leads in alignment with business development objectives and clinical research capabilities.

• Conducts account research to inform engagement strategies and drive customer-centric outreach.

• Contacts prospective customers to identify opportunities.

• Prepares and implements the sales process and proposal development process, which includes collecting client perspectives to collaborate on preparing proposal documents and identifying and inserting win themes.

• Cultivates and maintains strong relationships with both prospective and existing clients to develop long-term partnership opportunities (including actively attending conferences and road shows aligned with the region they support).

• Collaborates closely with Account Development Managers (ADMs) and the regional Business Development directors to support strategic pursuits.

• Maintains accurate records of all sales activities, leads, and client interactions within Salesforce CRM.

• Supports the development of internal sales reporting, metrics tracking, and forecasting processes.

• Stays current with industry trends, competitor offerings, and client developments to refine sales strategies.

• Collaborates with marketing, business development, and sales operations teams.

• Performs other duties as assigned to support the broader sales strategy and organizational growth.

Qualifications

Education Requirements

4 Year / Bachelor’s Degree

Description

Bachelor’s degree required; degree in Business, Marketing, Life Sciences, or related field preferred.

Additional Qualifications

• Experience in a sales, marketing, commercial operations, or business development role, preferably within the healthcare, pharmaceutical, or CRO industry, with other industries considered based on transferable sales skills.

• Results-driven with strong action orientation and the ability to move quickly and decisively.

• High energy and entrepreneurial mindset, with creative problem-solving skills.

• Strong data orientation with the ability to analyze information and adapt strategies accordingly.

• Proven ability to work effectively in a fast-paced, agile, and team-oriented environment.

• Experience using Salesforce or similar CRM tools for pipeline and activity management.

• Strong skills in Microsoft Office Suite (Word, Excel, and PowerPoint).

• Excellent verbal and written communication, interpersonal, and presentation skills.

• Ability to travel up to 10-30% for team meetings, training, or industry events.

Critical Skills

• Sales Strategy & Prospecting

• Closing Deals & Negotiation

• Pipeline Development & Forecasting

• Client Discovery & Qualification

• Industry & Product Expertise (including market insights)

• Communication & Presentations

• Relationship Management (both internally and externally)

• Operational Efficiency & Strategic Thinking

Get to know Syneos Health

Over the past 5 years, we have worked with 94% of all Novel FDA Approved Drugs, 95% of EMA Authorized Products and over 200 Studies across 73,000 Sites and 675,000+ Trial patients.

No matter what your role is, you’ll take the initiative and challenge the status quo with us in a highly competitive and ever-changing environment. Learn more about Syneos Health.

http://www.syneoshealth.com

Additional Information

Tasks, duties, and responsibilities as listed in this job description are not exhaustive.  The Company, at its sole discretion and with no prior notice, may assign other tasks, duties, and job responsibilities. Equivalent experience, skills, and/or education will also be considered so qualifications of incumbents may differ from those listed in the Job Description. The Company, at its sole discretion, will determine what constitutes as equivalent to the qualifications described above.   Further, nothing contained herein should be construed to create an employment contract.  Occasionally, required skills/experiences for jobs are expressed in brief terms. Any language contained herein is intended to fully comply with all obligations imposed by the legislation of each country in which it operates, including the implementation of the EU Equality Directive, in relation to the recruitment and employment of its employees.  The Company is committed to compliance with the Americans with Disabilities Act, including the provision of reasonable accommodations, when appropriate, to assist employees or applicants to perform the essential functions of the job.

Summary

The Business Development Manager (BDM) plays a critical role in proactively identifying and qualifying new business opportunities within a regionally organized customer segment. This role is responsible for managing early engagement with customers end-to-end, from initial identification through sales execution. Leveraging AI-driven tools and digital platforms, the Business Development Manager drives scalable outreach strategies and continuously refines targeting approaches based on data insights. They will develop and execute sales strategies aligned with therapeutic priorities, client needs, and business objectives. They will build strong client relationships and support regional Business Development leaders on opportunities, contributing directly to revenue growth and strategic partnership development.