Global Brand Lead

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At Norgine, our colleagues Dare themselves to be different and try new things, Drive to achieve their goals and beyond, and Develop themselves and their community.

We call it the 3D career at Norgine and it offers you a fully-rounded experience with no limits.

Bring everything about yourself that you’re proud of, whether that’s your passion for making a difference, focus on others’ well-being, or intellectual curiosity to unleash in a fast-paced environment and supportive community.

In return, get a sense of belonging, a long-term career with ongoing development and upskilling, and a company that cares about people’s wellness as much as you do.

Norgine: Transforming Healthcare, Backed by Over a Century of Expertise.

We have an exciting opportunity for an experienced and strategic Brand Lead to take ownership of a first-in-class therapy in our Rare Diseases portfolio. This is a unique opportunity to lead the launch and lifecycle strategy of a transformative treatment for patients, where unmet need is high and patient populations are small and complex.

The Global Brand Lead will be responsible for developing and executing the commercial strategy, shaping the market landscape, and driving cross-functional alignment to ensure successful uptake and sustained growth. This role requires deep expertise in rare diseases, a strong understanding of diagnostic and access challenges, proven launch experience and expertise, and the ability to lead in ambiguity.

Key Responsibilities

• Lead the brand strategy and execution , ensuring alignment with global objectives while tailoring to local market dynamics.
• Shape the market environment by identifying and addressing barriers to diagnosis, referral, and treatment, particularly in related rare conditions.
• Drive cross-functional collaboration across medical, market access, policy, and commercial teams to deliver integrated, patient-centric brand plans.
• Engage with key external stakeholders , including rare disease specialists, patient advocacy groups, and scientific leaders, to build awareness and trust.
• Leverage deep insights into patient journeys, HCP behaviour, and system-level challenges to inform strategy and tactical execution.
• Manage brand performance , budgets, and KPIs, ensuring agile decision-making and continuous improvement.
• Champion innovation in go-to-market approaches, including digital engagement, diagnostic initiatives, and data-driven targeting.